Artificial Corner

Artificial Corner

Apple Intelligence (AI) Finally Arrives on Apple Products

This year starts a new era for Apple.

Kevin Gargate Osorio's avatar
Kevin Gargate Osorio
Jun 11, 2024
∙ Paid
Image made with Canva

Yesterday’s WWDC was probably one of the most notable AI-related events hosted by Apple. Many loyal users had been eagerly awaiting this since the AI boom began. In response, staying true to their tradition, Apple has developed an exclusive environment called Apple Intelligence. This involves updates to several of their well-known tools, aiming to provide users with an enhanced experience on their iPads, iPhones, and Macs.

Despite Apple's previous reluctance to discuss AI as part of their business strategy, they have finally conceded due to the pressure of the AI race.

Let's see whether this event introduced anything genuinely new in terms of AI functionalities or if it is merely another marketing strategy.

Apple Intelligence

Until recently, Apple was reluctant to openly and deliberately use the term AI. Instead, they used terms like neural networks, machine learning, and other similar references. However, they succumbed to pressure while maintaining their naming sty…

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